Friday 7 February 2014

Green Nudge on Italian trains

When you buy a rail ticket in Italy, you sometimes get one that looks like this:

7.2.14 Scan0029 Treno front flip

And when you flip it over, the back shows a comparison of the carbon footprint of a journey by train, by car and by plane, like this:

7.2.14 Scan0030 Treno back flip

It would be even better if it could show you the carbon footprint of the actual journey you’re taking by train, compared with a car or plane. What’s the Italian for algorithm?

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